Now that you know the basics of navigation, we can move forward to other features. Your editing panel is located in the far right column. That does mean that even if you have a larger tablet like an iPad Pro, you’ll still need to break out your laptop to work in this program. There’s no mobile version of this app, so you’ll need to be on a computer, one running Windows or Mac OS. If you don’t have it already, download your own copy of Google Ads editor, log in with your Google account, and follow along. To help you understand the Google Ads Editor and all its power, we’ve created this complete 21-point guide with tips, tricks, and examples. There are some more advanced and powerful features that make this an even more amazing tool. Learning to use Google Ads Editor is actually a pretty easy task, at least to get started. It’s not necessary to go to the regular ads interface unless you are making major changes based on data feedback. The good news is that the Google Ads editor lets you do things like create ad groups and new campaigns, manage keywords, and even test new ads. While many businesses understand the power of Google ads, setting them up, changing keywords and targeting, etc., other tasks seem overwhelming. This is the most current up-to-date book on AdWords for the year of our Lord, 2017.One of the most powerful and underused tools in the Google arsenal is the Google Ads Editor. Check out the other AdWords Books - Perry Marshall and Mike Rhodes Ultimate Guide to Google AdWords, AdWords for Dummies, AdWords Secret Hacks, SEO Like I'm 5 etc., - they're great, they're good, but they don't include powerful step-by-step worksheets, links to online videos, and the free AdWords Toolbook with hundreds of free tools for AdWords advertising 2017. Jason speaks in simple English and uses CAN-DO metaphors to explain to you the tips, tricks, gotchas, and secrets of Google AdWords. The author, Jason McDonald, has instructed thousands of people in his classes in the San Francisco Bay Area, including Stanford Continuing Studies, as well as online. Incredible worksheets, videos, and - yes, Virginia - free tools for AdWords make this book a 'must have' for your online advertising library. 80 Simple STEP-BY-STEP instructions PLUS free tools PLUS worksheets PLUS videos make the ADWORDS WORKBOOK worth $50 or even $75 dollars, easily. Heck, go crazy and call him on the phone at Tel. Got questions? Google Jason McDonald and send an email. VIDEOS and WORKSHEETS help you turn knowledge into practical TODOS. It's a WORKBOOK not a book - it's a DO-IT-NOW and GET-IT-DONE guide to AdWords online advertising in 2017 rather than a speak MUMBO-JUMBO and INTIMIDATE YOU INTO analyis paralysis. It explains ADWORDS in PLAIN ENGLISH giving practical TODOs and DELIVERABLES in each chapter. The book on AdWords 2017 is built upon years of real experience, and the teaching methodology of Jason McDonald, used in his classes in the San Francisco Bay Area. While other books on AdWords are either just junk put up to sell consulting services or esoteric mumbo-jumbo by experts, for experts, the ADWORDS WORKBOOK speaks in plain English and provides practical step-by-step instructions on how to optimize your Google AdWords advertising Campaigns, Groups, Ads, and Keywords. AdWords Advertising in PLAIN ENGLISH: let Jason guide you in SIMPLE language to INCREDIBLE return on investment via Google AdWords MORE than a book - a WORKBOOK. Metrics - Learn what you can and should measure in AdWords, and use this data to optimize your RETURN ON AD SPEND (ROAS) Tools - Includes a free companion AdWords Toolbook, with hundreds of FREE tools to master AdWords better, faster, cheaper. Google Display Network - avoid rip offs in the GDN, and optimize for placements and strategies that truly work YouTube - Google's subsidiary, YouTube, is the #2 Search Engine. The AdWords Search Network - optimize your Google Search Network efforts in AdWords step-by-step. AdWords Workbook: Google AdWords Made Easy *** 2017 Updated Edition of a BEST SELLING BOOK on AdWords *** Don't Lose Money - Make Money with AdWords AdWords Gotchas - identify and fix the four main 'AdWords Gotchas' that may be costing you a LOT OF MONEY Keywords - find and leverage transactional keywords that make you money and nix ones that lose you money.
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